A guided workshop to craft a mission statement that sounds like your family — not a nonprofit brochure.
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I'm the Facilitator
Create a session and guide the family through the workshop
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I'm a Participant
Join a session with the code your facilitator shared
Create Your Session
Join the Session
Epic Philanthropy Mission Statement Builder
Session: —
✦ Draft
Select a template to start building...
Part 1: Brain Dump Your Ideas
Don't filter yourself. Just answer what's true. You'll shape it into a mission statement in the next step.
Share this code with your participants so they can join the session:
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When everyone has added their ideas, click Reveal to show all answers to the group.
✓ Your answers have been submitted!
Your answers are in! The facilitator will reveal everyone's responses when the group is ready. Hang tight. ✨
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THE PROBLEM
What keeps you up at night?
Think about:
What breaks your heart about the world?
What injustice or gap do you see that others might miss?
If you could wave a magic wand, what would you fix?
What problem are you tired of seeing go unsolved?
What's the thing that makes you say "someone needs to do something about this"?
What issue do you find yourself talking about at dinner parties?
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YOUR WHY
Why do you care about this?
Think about:
What's your personal connection to this issue?
What life experience shaped this passion?
Why you? Why your family?
When did you first realize this mattered to you?
What would be different in your life if this problem didn't exist?
Who in your life has been affected by this?
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YOUR FOCUS
What/who will you support?
Think about:
Who or what will you invest in?
What kind of work resonates with you?
Where do you think your money can make the biggest difference?
What approach feels most aligned with your values?
Are you drawn to direct service, policy change, or something else?
What organizations or efforts inspire you?
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THE IMPACT/CHANGE
What change do you want to see in the world?
Think about:
What does a better world look like to you?
If your giving works, what's different?
What transformation are you hoping to create?
Paint a picture: what changes?
Who benefits and how?
What does "better" look like for this issue?
When you're ready, move to the next step to build your mission statement.
Part 2: Build Your Mission Statement
Choose a template, fill in the blanks, then refine your draft.
👥 As a participant, you can build your own draft here. The facilitator will guide the group discussion.
Group Ideas
Click any answer to insert it into the matching blank.
😟 The Problem
No answers yet...
💙 Your Why
No answers yet...
🎯 Your Focus
No answers yet...
🌱 Impact/Change
No answers yet...
Step 1 — Choose Your Template
Color Guide:
Who You Serve
Action Words
Impact/Change
How You Work
Where You Give
Your Why
Fund Name
Problem Focused
Lead with what's broken and what you're doing about it.
Action Focused
Lead with what you do and who you serve.
Value Focused
Lead with your personal why and what drives you.
← Select a template above to begin building
Fund / Family Name
Type your fund or family name and click Add to fill it into the template.
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✏️ Freeform Words
Type any word or phrase and click Add. Then click a blank in the template above to focus it, then click your word to insert it there.
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Step 3 — Your Why
YOUR WHY
This one comes from you — there's no word bank for it. Pull from your brain dump above or write it fresh.
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Step 4 — Word Banks
Who You Serve
Children & youthFamiliesWomen & girlsBIPOC communitiesStudentsImmigrantsVeteransPeople in recoveryLGBTQ+ communitiesFuture generationsMarginalized communitiesSeniorsRural communitiesPeople with disabilities
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Action Words
SupportsChampionsInvests inEmpowersAdvancesBuildsCreatesDrivesAdvocates forStrengthensProtectsNurturesAmplifiesCultivatesTransformsMobilizesElevatesFuelsCatalyzesUnlocksCentersUpliftsFostersPartners withEquipsPrioritizesExpands access for
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Impact/Change Words
Systemic changeEquity and accessDignity and respectCollective powerThriving communitiesGenerational impactShared prosperityVoices heard and valuedCommunity resilienceSustainable transformation
Your mission statement will take shape here as you fill in the template above...
0 drafts saved — build multiple versions to compare
Part 3: Compare Your Drafts
Read each one out loud. See which one sounds like you.
Problem Focused
Action Focused
Value Focused
Gut Check
Read each draft out loud. Then ask yourself:
Does it sound like us?
Does it capture why this actually matters to us?
Would we be proud to share this?
Is there anything missing that feels important?
Which one makes us want to take action?
Group's Brain Dump
Your raw ideas from Part 1 — in case you want to revisit them.
😟 The Problem
Nothing added yet.
💙 Your Why
Nothing added yet.
🎯 Your Focus
Nothing added yet.
🌱 Impact/Change
Nothing added yet.
Facilitator Notes
Have each participant read their favorite draft aloud.
Ask the gut check questions as a group.
Pick one draft to refine together, or blend elements from multiple.
The final statement is saved automatically when participants submit.
What Comes Next
Your mission statement is a living document. Use it as a filter for every giving decision — if it doesn't connect to this, it's probably not the right fit.